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Many people want to exercise but are stopped by physical limitations, fear of injury, or past negative experiences. Conditions like flat feet, bad knees, or being overweight make common exercises like running risky. Navigating the conflicting advice on proper form, shoes, and orthotics is confusing and often leads to pain or giving up, preventing them from accessing the mental and physical benefits of an active lifestyle.
A service that provides hyper-personalized fitness and gear plans. By analyzing a user's specific body mechanics, past injuries, and goals through a detailed assessment, it recommends the safest, most effective exercises and specific products (e.g., the right type of shoe or arch support for their foot type). This removes guesswork, reduces injury risk, and helps people build a sustainable exercise habit.