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Small business owners are constantly overwhelmed by requests for donations. This ad-hoc process creates financial strain and emotional guilt when saying no, often resulting in giving away valuable stock with no clear return. They lack a system to manage requests efficiently and fairly.
A platform could streamline this by providing a standardized digital form for all requests. This tool would allow businesses to set an annual donation budget, filter requests based on brand alignment or customer status, and automate polite rejections. Crucially, it turns donations into marketing by requiring social media tags or event promotion, maximizing goodwill and measurable ROI.